About Us
About Us
What We Do
A Solution for Every Marketing Need
DirectMail.com provides organizations of every size and mission the results-oriented, integrated direct marketing solutions needed to grow their business. Regardless of marketing challenge, DirectMail.com specialists possess the knowledge and experience to craft and execute strategic solutions that lower marketing costs per acquisition. How? As a leading full-service provider, DirectMail.com can not only design, produce and deliver effective and economical marketing campaigns, but also provide data, model it, analyze results and do response modeling to leverage the knowledge gained for subsequent marketing efforts.
Don't need a full-service approach? DirectMail.com's website allows you to purchase just those products or services needed, whether self-constructed mailing lists or printed materials via our web-to-print portal. Both small and large operations around the globe can leverage our advanced services at an affordable price.
What Makes Us Different
A Family-Owned Business Leading the Industry in Innovation
DirectMail.com is a third-generation, family-owned business with a 40-year record of satisfying customers' direct marketing needs. DirectMail.com's time-tested approach-Identify-Target-Contact-Acquire-Engage-Retain-maximizes ROI for nonprofits and businesses regardless of the sector served.
DirectMail.com is an industry innovator, forging the path that other firms follow. DirectMail.com was the first to introduce sweepstakes campaigns and matching check programs; use address labels as a premium; incorporate membership cards in acquisition campaigns; and develop surname files. We continue to innovate today, incorporating the power of the Internet into our business model to better serve customers. DirectMail.com is pushing the limits of technology, offering the patented GeoSelector technology, developed by GeoSoftworks, LLC, a firm in which DirectMail.com principals are the majority owners. GeoSelector is a revolutionary geographic and demographic marketing tool that takes data segmentation to a new level. It is often imitated but never equaled.
Our History
40 Years and 10,000 Customers
John Swain and Joseph Salta, two pioneers of modern direct mail marketing, founded DirectMail.com's predecessor organization, DM Group, in 1970. Sons Kirk Swain and Robert Salta continued their fathers' vision, strategically diversifying into aligned fields through a carefully chartered course of internal growth. In 2006, they transitioned the firm to an Internet-based service delivery model and launched the DirectMail.com name. This bold move allowed DirectMail.com to offer small and large companies everywhere affordable access to the latest technology. Technology, in turn, allowed DirectMail.com to cost-effectively accept smaller jobs than ever before and handle larger undertakings than ever imagined possible. The move was a resounding success. DirectMail.com
acquired more new clients in its first 60 days of existence than it had in a year's time previously. In 2010, DirectMail.com will welcome its 10,000th customer, as a third generation of Swains and Saltas stand ready to take DirectMail.com to even greater heights.
What We Believe
Two Principles Guide Our Business
Customers come first. We will do everything possible to please our customers and deliver the superior integrated marketing solutions they deserve. Honesty and integrity will guide all our business interactions. As a member of the community in which we do business, we are committed to social responsibility and bettering the quality of life of our employees and neighbors.
Innovation is uppermost. In today's competitive marketing environment, offering high-quality products and services is not enough. Customers require superior strategies that maximize the return on their marketing investment. We are committed to exploiting technology's fullest potential and use the most advanced direct marketing techniques available to deliver solutions that create exceptional results for our customers. Today, that involves integrating microsites with personal web addresses and email and employing the very latest personalization techniques. Tomorrow, other techniques will dominate. Whatever they are, DirectMail.com will employ personnel conversant in their use and make them available to our clients at affordable prices.
Incomparable Facilities
Advanced Technology to Meet Every Need
Our Prince Frederick, Md. headquarters facility occupies over 170,000 square feet of state-of-the-art in-house production capabilities with capacity for up to 3 million pieces per day. A staff of over 250 direct marketing professionals offers
Our Customers
Satisfied Customers ... The Secret to Our Success
Clients
DirectMail.com clients span the globe. Our customers are large and small and come from the commercial/retail, financial/insurance, association and nonprofit worlds, to name just a few. Representative clients include:
Customer Success Stories
What we have done for other organizations provides insight into what we can do for you. No matter whether your marketing
challenge is to increase your donor base, acquire more customers, lower your cost per acquisition, etc., DirectMail.com can offer your organization a strategy that works.
Corporate Leadership
Providing Vision and Direction
Executive Team
Kirk Swain - Principal, Owner Bob Salta - Principal, Owner Price Anderson - Vice President, Sales & Marketing Shawn Salta - Vice President, Mail Operations & Postal Affairs Joe Leger - Vice President, Data Analytics Lily Swain - Vice President, Accounting Deborah Albro - Vice President, Client Services
Management Team
Dave Temple - Director, Training & Solutions Adam Carroll - Vice President, GeoSoftworks, LLC Pat Burns - General Manager, Web Print Division Don Burns - General Manager, Cut-Sheet Print Division Sherri Harper - General Manager, Data Processing & Personalization Division Chris Zarnosky - General Manager, Data Processing & Personalization Division Carl Harris - General Manager, Mail Shop Division Jenny Burke - Manager, Commercial List/Client Services Jason Linville - Manager, Graphic Design
Awards & Accolades
A Reputation for Excellence and Community Involvement
Professional Affiliations
Collaboration Is Vital to Our Industry's Future
Social Responsibility
DirectMail.com is not just a business. The firm also is a key member of the larger community in which it operates. As such, DirectMail.com is committed to the notion of giving back, both within the industry and in the community. DirectMail.com executives serve on the boards of organizations in Calvert County, such as the Chamber of Commerce, Lions Club, Economic Development Commission, Christmas in April, Calvert Marine Museum, Jefferson Patterson Park and Museum, and the Calvert Career Center Local Advisory Council.
DirectMail.com is a long-time supporter of the Calvert County Literacy Council, Relay for Life and The United Way and encourages employees to support these causes. DirectMail.com works closely with The ARC of Southern Maryland and was the first Calvert County firm to do so. Over the years, DirectMail.com has employed more than 15 talented individuals with intellectual and/or developmental disabilities and assisted their quest for independence and personal success. In return, DirectMail.com has been privileged to employ persons who are dependable, hard working and loyal. In 1986, Kirk Swain established the John Swain Memorial Scholarship through the DMAW-Educational Foundation. The award, named for his father, is given annually to an undergraduate in a mid-Atlantic college or university who demonstrates academic excellence and a desire to work in the field of marketing. Recipients over the past 23 years include students from Christopher Newport University, James Madison University, American University, Catholic University, James Madison University, Salisbury University, Villa Julie College, and Virginia Commonwealth University.
Contact Us
For more information about DirectMail.com, please call 1-888-690-2252
|
