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| PERSONNEL: | Jenny Burke Lori Kelly DirectMail.com Email: jburke@directmail.com lkelly@directmail.com Phone: 888.690.2252 Fax: 301.855.1257 | | | SUMMARY DESCRIPTION: | Subscribers to a publication that features men's and women's fashion, food and drink, travel, gifts and other merchandise and leisure activities. 25% male, 68% female. Average unit of sale 12.00. | | | LIST SOURCE: | | 10% internet/online/website registration, 30% direct response retail, 40% direct mail catalog. | | | SELECTIONS WITH COUNTS: | | Segment: | Total Number: | Price per/M: | | Please Inquire | Please Inquire | Please Inquire |
| | | | | OTHER SELECTIONS: | | SCF, state, Zip, gender, 5.00/M extra; key coding, 3.00/M extra. | | | METHOD OF ADDRESSING: | | Pressure sensitive labels, 8.50/M extra; mag tape, 20.00 fee. | | | RESTRICTIONS: | | Sample mail piece required. | | | MAINTENANCE: | | Updated quarterly. | |
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