Dirt Rider Magazine (Primedia)
Mailing List Information:
PERSONNEL:
Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918
SUMMARY DESCRIPTION:
Subscribers to a magazine on off-road motorcycling: covers intensive bike tests, product evaluations, how-to's and race coverage.
87% male, 9% female; average age 27.
LIST SOURCE:
56% DTP.
SELECTIONS WITH COUNTS:
| Segment: | Total Number: | Price per/M: |
Active subscribers
Last 3 month hotline subscribers
Last 6 month hotline subscribers
Expires | 121,043
19,982
31,901
45,380 | Please Inquire |
OTHER SELECTIONS:
Key coding, 2.00/M extra; cancellation fee, 50.00 fee; SCF, state, Zip, 11.00/M extra; last 1 month recency, 21.00/M extra; last 3 month recency, 16.00/M extra; last 6 month recency, gender, paid, source, 11.00/M extra; monthly hotline, 21.00/M extra; change of address, 11.00/M extra.
COMMISSION, CREDIT POLICY:
20% to all brokers
METHOD OF ADDRESSING:
Pressure sensitive labels, 10.00/M extra; e-mail, 50.00 fee; FTP, 50.00 fee; cartridge, 75.00 fee; diskette, 75.00 fee; mag tape, 75.00 fee.
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Updated monthly.
