Benzie County, MI

Demographic Report

Total Households Analyzed: 6,000

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	717	11.97 %
$15,000 - $24,999	887	14.80 %
$25,000 - $34,999	841	14.04 %
$35,000 - $49,999	1154	19.26 %
$50,000 - $74,999	1322	22.06 %
$75,000 - $99,999	563	9.40 %
$100,000 - $124,999	238	3.97 %
$125,000 - $149,999	91	1.52 %
$150,000 - $174,999	55	0.92 %
$175,000 - $199,999	32	0.53 %
$200,000 - $249,999	15	0.25 %
$250,000+	77	1.29 %
Total Matching Characteristic	5992

Gender

Gender	# of Households	% of Total
Female	4300	74.11 %
Male	1502	25.89 %
Total Matching Characteristic	5802

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Accountants	3	0.28 %
Attorneys	1	0.09 %
Beauty	51	4.82 %
Civil Servant	2	0.19 %
Clergy	5	0.47 %
Computer Professional	2	0.19 %
Counselors	1	0.09 %
Dentists/Dental Hygienists	11	1.04 %
Doctors/Physicians/Surgeons	3	0.28 %
Electricians	4	0.38 %
Engineers	4	0.38 %
Financial Services	2	0.19 %
Health Services	4	0.38 %
Middle Management	27	2.55 %
Military	7	0.66 %
Nurses	105	9.92 %
Occupation Therapist/Physical	2	0.19 %
Office Clerical	81	7.66 %
Opticians/Optometrists	1	0.09 %
Pharmacist	2	0.19 %
Professional/Technical	124	11.72 %
Psychologists	2	0.19 %
Real Estate	32	3.02 %
Retail Sales	9	0.85 %
Retired	198	18.71 %
Sales/Marketing	65	6.14 %
Self Employed	56	5.29 %
Skilled Tradesman/Machine Laborer	119	11.25 %
Social Workers	10	0.95 %
Surveyors	1	0.09 %
Teacher/Educator	24	2.27 %
Upper Management/Executive	89	8.41 %
Veterinarians,	1	0.09 %
Work From Home	10	0.95 %
Total Matching Characteristic	1058

Head of Household Age

Age	# of Households	% of Total
19-24 Years	406	6.81 %
25-29 Years	403	6.76 %
30-34 Years	494	8.28 %
35-39 Years	601	10.08 %
40-44 Years	745	12.49 %
45-49 Years	728	12.21 %
50-54 Years	601	10.08 %
55-59 Years	506	8.49 %
60-64 Years	408	6.84 %
65-69 Years	356	5.97 %
70-74 Years	308	5.17 %
75-79 Years	216	3.62 %
80+ Years	191	3.20 %
Total Matching Characteristic	5963

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	66	1.21 %
Multi-Family	188	3.44 %
Single Family Household	5204	95.35 %
Total Matching Characteristic	5458

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	415	6.92 %
02 Years	491	8.18 %
03 Years	377	6.28 %
04 Years	367	6.12 %
05 Years	242	4.03 %
06 Years	286	4.77 %
07 Years	254	4.23 %
08 Years	175	2.92 %
09 Years	297	4.95 %
10 Years	298	4.97 %
11 Years	236	3.93 %
12 Years	412	6.87 %
13 Years	135	2.25 %
14 Years	173	2.88 %
15+ Years	1842	30.70 %
Total Matching Characteristic	6000

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	2369	39.48 %
2	1834	30.57 %
3	833	13.88 %
4	489	8.15 %
5	260	4.33 %
6	111	1.85 %
7	68	1.13 %
8	36	0.60 %
Total Matching Characteristic	6000