Ionia County, MI

Demographic Report

Total Households Analyzed: 17,665

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	2050	11.61 %
$15,000 - $24,999	2131	12.07 %
$25,000 - $34,999	1954	11.07 %
$35,000 - $49,999	3032	17.17 %
$50,000 - $74,999	4266	24.16 %
$75,000 - $99,999	2387	13.52 %
$100,000 - $124,999	1036	5.87 %
$125,000 - $149,999	340	1.93 %
$150,000 - $174,999	179	1.01 %
$175,000 - $199,999	107	0.61 %
$200,000 - $249,999	57	0.32 %
$250,000+	120	0.68 %
Total Matching Characteristic	17659

Gender

Gender	# of Households	% of Total
Female	13494	78.92 %
Male	3605	21.08 %
Total Matching Characteristic	17099

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Accountants	6	0.18 %
Architects	1	0.03 %
Attorneys	5	0.15 %
Beauty	195	5.73 %
Chiropractors	1	0.03 %
Civil Servant	13	0.38 %
Clergy	6	0.18 %
Computer Professional	12	0.35 %
Counselors	1	0.03 %
Dentists/Dental Hygienists	18	0.53 %
Doctors/Physicians/Surgeons	3	0.09 %
Electricians	14	0.41 %
Engineers	1	0.03 %
Farming/Agriculture	4	0.12 %
Financial Services	9	0.26 %
Health Services	11	0.32 %
Middle Management	111	3.26 %
Military	16	0.47 %
Nurses	170	4.99 %
Occupation Therapist/Physical	10	0.29 %
Office Clerical	318	9.34 %
Opticians/Optometrists	2	0.06 %
Pharmacist	3	0.09 %
Professional Driver	1	0.03 %
Professional/Technical	501	14.72 %
Real Estate	46	1.35 %
Retail Sales	19	0.56 %
Retired	621	18.24 %
Sales/Marketing	237	6.96 %
Self Employed	114	3.35 %
Services/Creative	1	0.03 %
Skilled Tradesman/Machine Laborer	513	15.07 %
Social Workers	16	0.47 %
Teacher/Educator	79	2.32 %
Upper Management/Executive	301	8.84 %
Veterinarians,	3	0.09 %
Work From Home	22	0.65 %
Total Matching Characteristic	3404

Head of Household Age

Age	# of Households	% of Total
19-24 Years	1605	9.14 %
25-29 Years	1686	9.60 %
30-34 Years	2084	11.86 %
35-39 Years	2093	11.92 %
40-44 Years	2336	13.30 %
45-49 Years	1985	11.30 %
50-54 Years	1450	8.26 %
55-59 Years	1220	6.95 %
60-64 Years	900	5.12 %
65-69 Years	690	3.93 %
70-74 Years	588	3.35 %
75-79 Years	494	2.81 %
80+ Years	434	2.47 %
Total Matching Characteristic	17565

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	450	2.60 %
Multi-Family	2024	11.69 %
Single Family Household	14842	85.71 %
Total Matching Characteristic	17316

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	1230	6.96 %
02 Years	1199	6.79 %
03 Years	1220	6.91 %
04 Years	907	5.13 %
05 Years	801	4.53 %
06 Years	673	3.81 %
07 Years	661	3.74 %
08 Years	488	2.76 %
09 Years	754	4.27 %
10 Years	772	4.37 %
11 Years	597	3.38 %
12 Years	1052	5.96 %
13 Years	290	1.64 %
14 Years	417	2.36 %
15+ Years	6604	37.38 %
Total Matching Characteristic	17665

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	5951	33.69 %
2	4678	26.48 %
3	2906	16.45 %
4	1844	10.44 %
5	1113	6.30 %
6	640	3.62 %
7	343	1.94 %
8	190	1.08 %
Total Matching Characteristic	17665