Newaygo County, MI

Demographic Report

Total Households Analyzed: 15,962

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	2482	15.55 %
$15,000 - $24,999	2165	13.57 %
$25,000 - $34,999	1986	12.45 %
$35,000 - $49,999	3042	19.06 %
$50,000 - $74,999	3328	20.85 %
$75,000 - $99,999	1755	11.00 %
$100,000 - $124,999	673	4.22 %
$125,000 - $149,999	209	1.31 %
$150,000 - $174,999	152	0.95 %
$175,000 - $199,999	82	0.51 %
$200,000 - $249,999	27	0.17 %
$250,000+	57	0.36 %
Total Matching Characteristic	15958

Gender

Gender	# of Households	% of Total
Female	11760	76.26 %
Male	3660	23.74 %
Total Matching Characteristic	15420

Property Value

Property Value	# of Households	% of Total
$0-$100,000	3	75.00 %
$150,001-$200,000	1	25.00 %
Total Matching Characteristic	4

Occupation

Occupation	# of Households	% of Total
Accountants	9	0.29 %
Architects	1	0.03 %
Attorneys	5	0.16 %
Beauty	128	4.10 %
Chiropractors	1	0.03 %
Civil Servant	3	0.10 %
Clergy	4	0.13 %
Computer Professional	6	0.19 %
Counselors	1	0.03 %
Dentists/Dental Hygienists	10	0.32 %
Doctors/Physicians/Surgeons	2	0.06 %
Electricians	11	0.35 %
Engineers	1	0.03 %
Executive/Administrator	2	0.06 %
Farming/Agriculture	15	0.48 %
Financial Services	7	0.22 %
Health Services	5	0.16 %
Insurance/Underwriters	1	0.03 %
Middle Management	95	3.04 %
Military	13	0.42 %
Nurses	177	5.67 %
Occupation Therapist/Physical	11	0.35 %
Office Clerical	219	7.01 %
Pharmacist	6	0.19 %
Professional Driver	6	0.19 %
Professional/Technical	381	12.20 %
Psychologists	2	0.06 %
Real Estate	52	1.67 %
Retail Sales	13	0.42 %
Retired	771	24.70 %
Sales/Marketing	184	5.89 %
Self Employed	120	3.84 %
Skilled Tradesman/Machine Laborer	510	16.34 %
Social Workers	10	0.32 %
Teacher/Educator	78	2.50 %
Upper Management/Executive	246	7.88 %
Veterinarians,	4	0.13 %
Work From Home	12	0.38 %
Total Matching Characteristic	3122

Head of Household Age

Age	# of Households	% of Total
19-24 Years	1267	7.98 %
25-29 Years	1249	7.86 %
30-34 Years	1540	9.70 %
35-39 Years	1728	10.88 %
40-44 Years	2063	12.99 %
45-49 Years	1963	12.36 %
50-54 Years	1545	9.73 %
55-59 Years	1167	7.35 %
60-64 Years	945	5.95 %
65-69 Years	862	5.43 %
70-74 Years	589	3.71 %
75-79 Years	507	3.19 %
80+ Years	457	2.88 %
Total Matching Characteristic	15882

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	455	2.93 %
Multi-Family	1040	6.69 %
Single Family Household	14050	90.38 %
Total Matching Characteristic	15545

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	1092	6.84 %
02 Years	1052	6.59 %
03 Years	1072	6.72 %
04 Years	864	5.41 %
05 Years	663	4.15 %
06 Years	583	3.65 %
07 Years	694	4.35 %
08 Years	451	2.83 %
09 Years	696	4.36 %
10 Years	832	5.21 %
11 Years	505	3.16 %
12 Years	923	5.78 %
13 Years	337	2.11 %
14 Years	440	2.76 %
15+ Years	5758	36.07 %
Total Matching Characteristic	15962

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	5935	37.18 %
2	4387	27.48 %
3	2300	14.41 %
4	1572	9.85 %
5	892	5.59 %
6	459	2.88 %
7	278	1.74 %
8	139	0.87 %
Total Matching Characteristic	15962