Madison County, MO

Demographic Report

Total Households Analyzed: 4,395

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	1122	25.54 %
$15,000 - $24,999	826	18.80 %
$25,000 - $34,999	608	13.84 %
$35,000 - $49,999	807	18.37 %
$50,000 - $74,999	678	15.43 %
$75,000 - $99,999	208	4.73 %
$100,000 - $124,999	73	1.66 %
$125,000 - $149,999	20	0.46 %
$150,000 - $174,999	23	0.52 %
$175,000 - $199,999	8	0.18 %
$200,000 - $249,999	5	0.11 %
$250,000+	15	0.34 %
Total Matching Characteristic	4393

Gender

Gender	# of Households	% of Total
Female	3099	73.91 %
Male	1094	26.09 %
Total Matching Characteristic	4193

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Beauty	27	3.99 %
Civil Servant	2	0.30 %
Clergy	4	0.59 %
Computer Professional	2	0.30 %
Doctors/Physicians/Surgeons	3	0.44 %
Farming/Agriculture	5	0.74 %
Health Services	3	0.44 %
Middle Management	10	1.48 %
Military	3	0.44 %
Nurses	32	4.73 %
Office Clerical	59	8.73 %
Opticians/Optometrists	1	0.15 %
Pharmacist	2	0.30 %
Professional/Technical	83	12.28 %
Real Estate	9	1.33 %
Retail Sales	5	0.74 %
Retired	171	25.30 %
Sales/Marketing	49	7.25 %
Self Employed	24	3.55 %
Skilled Tradesman/Machine Laborer	109	16.12 %
Speech Pathologists/Audiologists	1	0.15 %
Teacher/Educator	17	2.51 %
Upper Management/Executive	52	7.69 %
Work From Home	3	0.44 %
Total Matching Characteristic	676

Head of Household Age

Age	# of Households	% of Total
19-24 Years	267	6.11 %
25-29 Years	348	7.96 %
30-34 Years	497	11.37 %
35-39 Years	468	10.71 %
40-44 Years	530	12.13 %
45-49 Years	546	12.49 %
50-54 Years	455	10.41 %
55-59 Years	308	7.05 %
60-64 Years	252	5.77 %
65-69 Years	229	5.24 %
70-74 Years	185	4.23 %
75-79 Years	158	3.61 %
80+ Years	128	2.93 %
Total Matching Characteristic	4371

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	918	21.40 %
Multi-Family	349	8.14 %
Single Family Household	3023	70.47 %
Total Matching Characteristic	4290

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	514	11.70 %
02 Years	344	7.83 %
03 Years	329	7.49 %
04 Years	277	6.30 %
05 Years	378	8.60 %
06 Years	181	4.12 %
07 Years	182	4.14 %
08 Years	157	3.57 %
09 Years	160	3.64 %
10 Years	319	7.26 %
11 Years	95	2.16 %
12 Years	211	4.80 %
13 Years	54	1.23 %
14 Years	125	2.84 %
15+ Years	1069	24.32 %
Total Matching Characteristic	4395

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	2027	46.12 %
2	1161	26.42 %
3	568	12.92 %
4	355	8.08 %
5	151	3.44 %
6	66	1.50 %
7	44	1.00 %
8	23	0.52 %
Total Matching Characteristic	4395