Caldwell County, NC

Demographic Report

Total Households Analyzed: 27,348

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	4359	16.23 %
$15,000 - $24,999	3773	14.04 %
$25,000 - $34,999	3478	12.95 %
$35,000 - $49,999	4975	18.52 %
$50,000 - $74,999	5659	21.07 %
$75,000 - $99,999	2520	9.38 %
$100,000 - $124,999	1144	4.26 %
$125,000 - $149,999	425	1.58 %
$150,000 - $174,999	191	0.71 %
$175,000 - $199,999	102	0.38 %
$200,000 - $249,999	77	0.29 %
$250,000+	161	0.60 %
Total Matching Characteristic	26864

Gender

Gender	# of Households	% of Total
Female	19839	75.65 %
Male	6386	24.35 %
Total Matching Characteristic	26225

Property Value

Property Value	# of Households	% of Total
$0-$100,000	2594	14.10 %
$100,001-$150,000	2630	14.29 %
$150,001-$200,000	2381	12.94 %
$200,001-$250,000	2599	14.12 %
$250,001-$300,000	2355	12.80 %
$300,001-$350,000	1994	10.84 %
$350,001-$400,000	1104	6.00 %
$400,001-$450,000	834	4.53 %
$450,001-$500,000	563	3.06 %
$500,001-$550,000	484	2.63 %
$550,001-$600,000	195	1.06 %
$600,001-$650,000	135	0.73 %
$650,001-$700,000	129	0.70 %
$700,001-$750,000	114	0.62 %
$750,000+	290	1.58 %
Total Matching Characteristic	18401

Occupation

Occupation	# of Households	% of Total
Accountants	4	0.09 %
Attorneys	5	0.11 %
Beauty	9	0.21 %
Civil Servant	6	0.14 %
Clergy	28	0.64 %
Computer Professional	19	0.43 %
Counselors	2	0.05 %
Dentists/Dental Hygienists	11	0.25 %
Doctors/Physicians/Surgeons	7	0.16 %
Engineers	3	0.07 %
Farming/Agriculture	7	0.16 %
Health Services	10	0.23 %
Insurance/Underwriters	1	0.02 %
Middle Management	133	3.03 %
Military	30	0.68 %
Nurses	94	2.14 %
Occupation Therapist/Physical	46	1.05 %
Office Clerical	357	8.14 %
Pharmacist	1	0.02 %
Professional Driver	1	0.02 %
Professional/Technical	757	17.26 %
Real Estate	23	0.52 %
Retail Sales	20	0.46 %
Retired	783	17.85 %
Sales/Marketing	364	8.30 %
Self Employed	163	3.72 %
Skilled Tradesman/Machine Laborer	914	20.84 %
Social Workers	10	0.23 %
Speech Pathologists/Audiologists	1	0.02 %
Surveyors	1	0.02 %
Teacher/Educator	142	3.24 %
Upper Management/Executive	423	9.64 %
Veterinarians,	1	0.02 %
Work From Home	10	0.23 %
Total Matching Characteristic	4386

Head of Household Age

Age	# of Households	% of Total
19-24 Years	1411	5.18 %
25-29 Years	1841	6.76 %
30-34 Years	3064	11.26 %
35-39 Years	3388	12.45 %
40-44 Years	4054	14.89 %
45-49 Years	3471	12.75 %
50-54 Years	2687	9.87 %
55-59 Years	2063	7.58 %
60-64 Years	1582	5.81 %
65-69 Years	1268	4.66 %
70-74 Years	1061	3.90 %
75-79 Years	754	2.77 %
80+ Years	578	2.12 %
Total Matching Characteristic	27222

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	554	2.11 %
Multi-Family	2302	8.77 %
Single Family Household	23383	89.12 %
Total Matching Characteristic	26239

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	2478	9.06 %
02 Years	1793	6.56 %
03 Years	1585	5.80 %
04 Years	1421	5.20 %
05 Years	1596	5.84 %
06 Years	1103	4.03 %
07 Years	1809	6.61 %
08 Years	1546	5.65 %
09 Years	1297	4.74 %
10 Years	1061	3.88 %
11 Years	928	3.39 %
12 Years	1489	5.44 %
13 Years	545	1.99 %
14 Years	829	3.03 %
15+ Years	7868	28.77 %
Total Matching Characteristic	27348

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	10993	40.20 %
2	8060	29.47 %
3	4079	14.92 %
4	2082	7.61 %
5	1149	4.20 %
6	545	1.99 %
7	283	1.03 %
8	157	0.57 %
Total Matching Characteristic	27348