Harnett County, NC

Demographic Report

Total Households Analyzed: 29,308

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	5508	18.81 %
$15,000 - $24,999	3931	13.43 %
$25,000 - $34,999	3704	12.65 %
$35,000 - $49,999	5194	17.74 %
$50,000 - $74,999	5773	19.72 %
$75,000 - $99,999	2750	9.39 %
$100,000 - $124,999	1247	4.26 %
$125,000 - $149,999	474	1.62 %
$150,000 - $174,999	302	1.03 %
$175,000 - $199,999	157	0.54 %
$200,000 - $249,999	72	0.25 %
$250,000+	165	0.56 %
Total Matching Characteristic	29277

Gender

Gender	# of Households	% of Total
Female	20776	74.09 %
Male	7265	25.91 %
Total Matching Characteristic	28041

Property Value

Property Value	# of Households	% of Total
$0-$100,000	1202	26.35 %
$100,001-$150,000	1814	39.77 %
$150,001-$200,000	957	20.98 %
$200,001-$250,000	381	8.35 %
$250,001-$300,000	106	2.32 %
$300,001-$350,000	57	1.25 %
$350,001-$400,000	24	0.53 %
$400,001-$450,000	9	0.20 %
$450,001-$500,000	5	0.11 %
$550,001-$600,000	3	0.07 %
$700,001-$750,000	2	0.04 %
$750,000+	1	0.02 %
Total Matching Characteristic	4561

Occupation

Occupation	# of Households	% of Total
Accountants	2	0.06 %
Attorneys	23	0.66 %
Beauty	17	0.49 %
Civil Servant	26	0.75 %
Clergy	19	0.55 %
Computer Professional	14	0.40 %
Counselors	2	0.06 %
Dentists/Dental Hygienists	13	0.37 %
Doctors/Physicians/Surgeons	4	0.12 %
Engineers	2	0.06 %
Farming/Agriculture	8	0.23 %
Financial Services	1	0.03 %
Health Services	6	0.17 %
Insurance/Underwriters	1	0.03 %
Middle Management	92	2.65 %
Military	97	2.79 %
Nurses	97	2.79 %
Occupation Therapist/Physical	10	0.29 %
Office Clerical	357	10.28 %
Pharmacist	5	0.14 %
Professional/Technical	630	18.13 %
Real Estate	15	0.43 %
Retail Sales	19	0.55 %
Retired	623	17.93 %
Sales/Marketing	339	9.76 %
Self Employed	142	4.09 %
Services/Creative	1	0.03 %
Skilled Tradesman/Machine Laborer	385	11.08 %
Social Workers	8	0.23 %
Speech Pathologists/Audiologists	1	0.03 %
Teacher/Educator	128	3.68 %
Upper Management/Executive	372	10.71 %
Work From Home	15	0.43 %
Total Matching Characteristic	3474

Head of Household Age

Age	# of Households	% of Total
19-24 Years	2022	6.92 %
25-29 Years	2309	7.90 %
30-34 Years	3854	13.19 %
35-39 Years	3873	13.25 %
40-44 Years	4855	16.61 %
45-49 Years	3561	12.19 %
50-54 Years	2454	8.40 %
55-59 Years	1816	6.21 %
60-64 Years	1350	4.62 %
65-69 Years	1044	3.57 %
70-74 Years	879	3.01 %
75-79 Years	682	2.33 %
80+ Years	525	1.80 %
Total Matching Characteristic	29224

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	488	1.82 %
Multi-Family	960	3.59 %
Single Family Household	25312	94.59 %
Total Matching Characteristic	26760

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	3472	11.85 %
02 Years	2706	9.23 %
03 Years	2130	7.27 %
04 Years	1871	6.38 %
05 Years	1684	5.75 %
06 Years	1931	6.59 %
07 Years	2470	8.43 %
08 Years	2750	9.38 %
09 Years	885	3.02 %
10 Years	538	1.84 %
11 Years	436	1.49 %
12 Years	1288	4.39 %
13 Years	245	0.84 %
14 Years	633	2.16 %
15+ Years	6269	21.39 %
Total Matching Characteristic	29308

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	13561	46.27 %
2	8004	27.31 %
3	3885	13.26 %
4	1966	6.71 %
5	966	3.30 %
6	519	1.77 %
7	265	0.90 %
8	142	0.48 %
Total Matching Characteristic	29308