BERNALILLO, NM

Demographic Report

Total Households Analyzed: 2,090

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	443	21.21 %
$15,000 - $24,999	372	17.81 %
$25,000 - $34,999	266	12.73 %
$35,000 - $49,999	355	16.99 %
$50,000 - $74,999	362	17.33 %
$75,000 - $99,999	169	8.09 %
$100,000 - $124,999	62	2.97 %
$125,000 - $149,999	23	1.10 %
$150,000 - $174,999	9	0.43 %
$175,000 - $199,999	6	0.29 %
$200,000 - $249,999	7	0.34 %
$250,000+	15	0.72 %
Total Matching Characteristic	2089

Gender

Gender	# of Households	% of Total
Female	1357	69.06 %
Male	608	30.94 %
Total Matching Characteristic	1965

Property Value

Property Value	# of Households	% of Total
$0-$100,000	19	31.67 %
$100,001-$150,000	16	26.67 %
$150,001-$200,000	14	23.33 %
$200,001-$250,000	3	5.00 %
$250,001-$300,000	3	5.00 %
$350,001-$400,000	2	3.33 %
$400,001-$450,000	1	1.67 %
$700,001-$750,000	1	1.67 %
$750,000+	1	1.67 %
Total Matching Characteristic	60

Occupation

Occupation	# of Households	% of Total
Beauty	1	0.65 %
Computer Professional	2	1.30 %
Counselors	2	1.30 %
Doctors/Physicians/Surgeons	1	0.65 %
Health Services	1	0.65 %
Middle Management	3	1.95 %
Military	1	0.65 %
Nurses	5	3.25 %
Office Clerical	21	13.64 %
Professional/Technical	35	22.73 %
Real Estate	3	1.95 %
Retired	23	14.94 %
Sales/Marketing	11	7.14 %
Self Employed	8	5.19 %
Skilled Tradesman/Machine Laborer	16	10.39 %
Teacher/Educator	4	2.60 %
Upper Management/Executive	14	9.09 %
Work From Home	3	1.95 %
Total Matching Characteristic	154

Head of Household Age

Age	# of Households	% of Total
19-24 Years	87	4.17 %
25-29 Years	98	4.70 %
30-34 Years	241	11.55 %
35-39 Years	313	15.00 %
40-44 Years	399	19.13 %
45-49 Years	330	15.82 %
50-54 Years	251	12.03 %
55-59 Years	145	6.95 %
60-64 Years	95	4.55 %
65-69 Years	46	2.21 %
70-74 Years	41	1.97 %
75-79 Years	23	1.10 %
80+ Years	17	0.81 %
Total Matching Characteristic	2086

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	50	2.98 %
Multi-Family	138	8.21 %
Single Family Household	1492	88.81 %
Total Matching Characteristic	1680

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	204	9.76 %
02 Years	191	9.14 %
03 Years	125	5.98 %
04 Years	114	5.45 %
05 Years	125	5.98 %
06 Years	257	12.30 %
07 Years	107	5.12 %
08 Years	81	3.88 %
09 Years	70	3.35 %
10 Years	52	2.49 %
11 Years	48	2.30 %
12 Years	91	4.35 %
13 Years	32	1.53 %
14 Years	93	4.45 %
15+ Years	500	23.92 %
Total Matching Characteristic	2090

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	1164	55.69 %
2	534	25.55 %
3	210	10.05 %
4	97	4.64 %
5	53	2.54 %
6	14	0.67 %
7	8	0.38 %
8	10	0.48 %
Total Matching Characteristic	2090