CARLSBAD, NM

Demographic Report

Total Households Analyzed: 9,385

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	1788	19.08 %
$15,000 - $24,999	1524	16.26 %
$25,000 - $34,999	1261	13.45 %
$35,000 - $49,999	1651	17.61 %
$50,000 - $74,999	1664	17.75 %
$75,000 - $99,999	726	7.75 %
$100,000 - $124,999	363	3.87 %
$125,000 - $149,999	124	1.32 %
$150,000 - $174,999	123	1.31 %
$175,000 - $199,999	40	0.43 %
$200,000 - $249,999	48	0.51 %
$250,000+	61	0.65 %
Total Matching Characteristic	9373

Gender

Gender	# of Households	% of Total
Female	6259	70.75 %
Male	2588	29.25 %
Total Matching Characteristic	8847

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Accountants	2	0.15 %
Attorneys	52	3.86 %
Beauty	9	0.67 %
Chiropractors	3	0.22 %
Civil Servant	1	0.07 %
Clergy	2	0.15 %
Computer Professional	3	0.22 %
Counselors	4	0.30 %
Doctors/Physicians/Surgeons	6	0.45 %
Engineers	1	0.07 %
Executive/Administrator	2	0.15 %
Farming/Agriculture	1	0.07 %
Financial Services	1	0.07 %
Health Services	6	0.45 %
Insurance/Underwriters	1	0.07 %
Middle Management	31	2.30 %
Military	7	0.52 %
Nurses	43	3.19 %
Occupation Therapist/Physical	3	0.22 %
Office Clerical	106	7.88 %
Pharmacist	4	0.30 %
Professional/Technical	217	16.12 %
Real Estate	18	1.34 %
Retail Sales	9	0.67 %
Retired	400	29.72 %
Sales/Marketing	101	7.50 %
Self Employed	39	2.90 %
Skilled Tradesman/Machine Laborer	91	6.76 %
Social Workers	2	0.15 %
Speech Pathologists/Audiologists	1	0.07 %
Surveyors	1	0.07 %
Teacher/Educator	51	3.79 %
Upper Management/Executive	126	9.36 %
Work From Home	2	0.15 %
Total Matching Characteristic	1346

Head of Household Age

Age	# of Households	% of Total
19-24 Years	704	7.54 %
25-29 Years	577	6.18 %
30-34 Years	1008	10.80 %
35-39 Years	1069	11.46 %
40-44 Years	1267	13.58 %
45-49 Years	1174	12.58 %
50-54 Years	911	9.76 %
55-59 Years	658	7.05 %
60-64 Years	530	5.68 %
65-69 Years	407	4.36 %
70-74 Years	371	3.98 %
75-79 Years	335	3.59 %
80+ Years	320	3.43 %
Total Matching Characteristic	9331

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	192	2.13 %
Multi-Family	864	9.60 %
Single Family Household	7948	88.27 %
Total Matching Characteristic	9004

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	578	6.16 %
02 Years	469	5.00 %
03 Years	751	8.00 %
04 Years	499	5.32 %
05 Years	508	5.41 %
06 Years	699	7.45 %
07 Years	449	4.78 %
08 Years	209	2.23 %
09 Years	332	3.54 %
10 Years	263	2.80 %
11 Years	231	2.46 %
12 Years	508	5.41 %
13 Years	256	2.73 %
14 Years	339	3.61 %
15+ Years	3294	35.10 %
Total Matching Characteristic	9385

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	4113	43.83 %
2	2409	25.67 %
3	1285	13.69 %
4	748	7.97 %
5	444	4.73 %
6	200	2.13 %
7	118	1.26 %
8	68	0.72 %
Total Matching Characteristic	9385