Mercer County, OH

Demographic Report

Total Households Analyzed: 12,137

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	1272	10.51 %
$15,000 - $24,999	1397	11.55 %
$25,000 - $34,999	1474	12.18 %
$35,000 - $49,999	2212	18.28 %
$50,000 - $74,999	2987	24.69 %
$75,000 - $99,999	1558	12.88 %
$100,000 - $124,999	604	4.99 %
$125,000 - $149,999	257	2.12 %
$150,000 - $174,999	157	1.30 %
$175,000 - $199,999	36	0.30 %
$200,000 - $249,999	66	0.55 %
$250,000+	79	0.65 %
Total Matching Characteristic	12099

Gender

Gender	# of Households	% of Total
Female	9471	80.48 %
Male	2297	19.52 %
Total Matching Characteristic	11768

Property Value

Property Value	# of Households	% of Total
$0-$100,000	460	4.90 %
$100,001-$150,000	511	5.44 %
$150,001-$200,000	970	10.32 %
$200,001-$250,000	1328	14.13 %
$250,001-$300,000	1210	12.88 %
$300,001-$350,000	927	9.87 %
$350,001-$400,000	866	9.22 %
$400,001-$450,000	697	7.42 %
$450,001-$500,000	530	5.64 %
$500,001-$550,000	505	5.37 %
$550,001-$600,000	229	2.44 %
$600,001-$650,000	204	2.17 %
$650,001-$700,000	152	1.62 %
$700,001-$750,000	135	1.44 %
$750,000+	672	7.15 %
Total Matching Characteristic	9396

Occupation

Occupation	# of Households	% of Total
Accountants	10	0.38 %
Architects	1	0.04 %
Attorneys	3	0.12 %
Beauty	95	3.65 %
Chiropractors	1	0.04 %
Civil Servant	1	0.04 %
Clergy	5	0.19 %
Computer Professional	3	0.12 %
Dentists/Dental Hygienists	13	0.50 %
Doctors/Physicians/Surgeons	2	0.08 %
Engineers	6	0.23 %
Farming/Agriculture	10	0.38 %
Financial Services	2	0.08 %
Health Services	10	0.38 %
Middle Management	56	2.15 %
Military	15	0.58 %
Nurses	245	9.40 %
Occupation Therapist/Physical	9	0.35 %
Office Clerical	205	7.87 %
Pharmacist	3	0.12 %
Professional Driver	1	0.04 %
Professional/Technical	317	12.16 %
Retail Sales	14	0.54 %
Retired	520	19.95 %
Sales/Marketing	212	8.14 %
Self Employed	80	3.07 %
Skilled Tradesman/Machine Laborer	490	18.80 %
Social Workers	17	0.65 %
Speech Pathologists/Audiologists	5	0.19 %
Teacher/Educator	58	2.23 %
Upper Management/Executive	195	7.48 %
Work From Home	2	0.08 %
Total Matching Characteristic	2606

Head of Household Age

Age	# of Households	% of Total
19-24 Years	1352	11.23 %
25-29 Years	1053	8.75 %
30-34 Years	1322	10.98 %
35-39 Years	1232	10.23 %
40-44 Years	1359	11.29 %
45-49 Years	1209	10.04 %
50-54 Years	997	8.28 %
55-59 Years	802	6.66 %
60-64 Years	640	5.32 %
65-69 Years	562	4.67 %
70-74 Years	506	4.20 %
75-79 Years	507	4.21 %
80+ Years	499	4.14 %
Total Matching Characteristic	12040

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	252	2.16 %
Multi-Family	1040	8.93 %
Single Family Household	10356	88.91 %
Total Matching Characteristic	11648

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	727	5.99 %
02 Years	820	6.76 %
03 Years	687	5.66 %
04 Years	589	4.85 %
05 Years	401	3.30 %
06 Years	444	3.66 %
07 Years	423	3.49 %
08 Years	309	2.55 %
09 Years	347	2.86 %
10 Years	484	3.99 %
11 Years	435	3.58 %
12 Years	875	7.21 %
13 Years	346	2.85 %
14 Years	419	3.45 %
15+ Years	4831	39.80 %
Total Matching Characteristic	12137

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	3381	27.86 %
2	3079	25.37 %
3	1817	14.97 %
4	1419	11.69 %
5	1067	8.79 %
6	709	5.84 %
7	424	3.49 %
8	241	1.99 %
Total Matching Characteristic	12137