Pontotoc County, OK

Demographic Report

Total Households Analyzed: 10,819

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	2674	24.75 %
$15,000 - $24,999	2089	19.33 %
$25,000 - $34,999	1389	12.86 %
$35,000 - $49,999	1782	16.49 %
$50,000 - $74,999	1589	14.71 %
$75,000 - $99,999	592	5.48 %
$100,000 - $124,999	322	2.98 %
$125,000 - $149,999	122	1.13 %
$150,000 - $174,999	73	0.68 %
$175,000 - $199,999	33	0.31 %
$200,000 - $249,999	41	0.38 %
$250,000+	99	0.92 %
Total Matching Characteristic	10805

Gender

Gender	# of Households	% of Total
Female	7823	76.83 %
Male	2359	23.17 %
Total Matching Characteristic	10182

Property Value

Property Value	# of Households	% of Total
$0-$100,000	407	13.62 %
$100,001-$150,000	313	10.48 %
$150,001-$200,000	280	9.37 %
$200,001-$250,000	241	8.07 %
$250,001-$300,000	297	9.94 %
$300,001-$350,000	191	6.39 %
$350,001-$400,000	137	4.59 %
$400,001-$450,000	164	5.49 %
$450,001-$500,000	233	7.80 %
$500,001-$550,000	284	9.50 %
$550,001-$600,000	28	0.94 %
$600,001-$650,000	40	1.34 %
$650,001-$700,000	44	1.47 %
$700,001-$750,000	57	1.91 %
$750,000+	272	9.10 %
Total Matching Characteristic	2988

Occupation

Occupation	# of Households	% of Total
Accountants	13	0.90 %
Architects	1	0.07 %
Attorneys	3	0.21 %
Beauty	76	5.26 %
Civil Servant	11	0.76 %
Clergy	8	0.55 %
Computer Professional	6	0.42 %
Counselors	8	0.55 %
Dentists/Dental Hygienists	2	0.14 %
Doctors/Physicians/Surgeons	15	1.04 %
Engineers	2	0.14 %
Executive/Administrator	2	0.14 %
Farming/Agriculture	4	0.28 %
Financial Services	10	0.69 %
Health Services	13	0.90 %
Middle Management	29	2.01 %
Military	7	0.48 %
Nurses	121	8.37 %
Office Clerical	115	7.96 %
Opticians/Optometrists	1	0.07 %
Pharmacist	7	0.48 %
Professional Driver	2	0.14 %
Professional/Technical	184	12.73 %
Psychologists	2	0.14 %
Real Estate	1	0.07 %
Retail Sales	7	0.48 %
Retired	295	20.42 %
Sales/Marketing	104	7.20 %
Self Employed	61	4.22 %
Skilled Tradesman/Machine Laborer	131	9.07 %
Teacher/Educator	79	5.47 %
Upper Management/Executive	120	8.30 %
Work From Home	5	0.35 %
Total Matching Characteristic	1445

Head of Household Age

Age	# of Households	% of Total
19-24 Years	719	6.68 %
25-29 Years	986	9.16 %
30-34 Years	1278	11.88 %
35-39 Years	1233	11.46 %
40-44 Years	1495	13.89 %
45-49 Years	1278	11.88 %
50-54 Years	922	8.57 %
55-59 Years	697	6.48 %
60-64 Years	581	5.40 %
65-69 Years	515	4.79 %
70-74 Years	399	3.71 %
75-79 Years	353	3.28 %
80+ Years	306	2.84 %
Total Matching Characteristic	10762

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	252	2.56 %
Multi-Family	851	8.65 %
Single Family Household	8740	88.79 %
Total Matching Characteristic	9843

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	1230	11.37 %
02 Years	1164	10.76 %
03 Years	892	8.24 %
04 Years	680	6.29 %
05 Years	523	4.83 %
06 Years	558	5.16 %
07 Years	645	5.96 %
08 Years	647	5.98 %
09 Years	228	2.11 %
10 Years	169	1.56 %
11 Years	184	1.70 %
12 Years	487	4.50 %
13 Years	152	1.40 %
14 Years	271	2.50 %
15+ Years	2989	27.63 %
Total Matching Characteristic	10819

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	4688	43.33 %
2	2966	27.41 %
3	1439	13.30 %
4	830	7.67 %
5	456	4.21 %
6	232	2.14 %
7	138	1.28 %
8	70	0.65 %
Total Matching Characteristic	10819