Harrisonburg City County, VA

Demographic Report

Total Households Analyzed: 10,323

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	2184	21.18 %
$15,000 - $24,999	1444	14.00 %
$25,000 - $34,999	1380	13.38 %
$35,000 - $49,999	1708	16.56 %
$50,000 - $74,999	1745	16.92 %
$75,000 - $99,999	807	7.82 %
$100,000 - $124,999	460	4.46 %
$125,000 - $149,999	223	2.16 %
$150,000 - $174,999	193	1.87 %
$175,000 - $199,999	48	0.47 %
$200,000 - $249,999	51	0.49 %
$250,000+	71	0.69 %
Total Matching Characteristic	10314

Gender

Gender	# of Households	% of Total
Female	6563	67.58 %
Male	3148	32.42 %
Total Matching Characteristic	9711

Property Value

Property Value	# of Households	% of Total
$100,001-$150,000	1	50.00 %
$300,001-$350,000	1	50.00 %
Total Matching Characteristic	2

Occupation

Occupation	# of Households	% of Total
Accountants	5	0.38 %
Attorneys	3	0.23 %
Beauty	24	1.81 %
Civil Servant	2	0.15 %
Clergy	6	0.45 %
Computer Professional	9	0.68 %
Counselors	13	0.98 %
Dentists/Dental Hygienists	2	0.15 %
Doctors/Physicians/Surgeons	13	0.98 %
Engineers	1	0.08 %
Executive/Administrator	2	0.15 %
Financial Services	2	0.15 %
Health Services	4	0.30 %
Insurance/Underwriters	4	0.30 %
Middle Management	50	3.77 %
Military	17	1.28 %
Nurses	121	9.13 %
Occupation Therapist/Physical	5	0.38 %
Office Clerical	105	7.92 %
Opticians/Optometrists	2	0.15 %
Pharmacist	7	0.53 %
Professional Driver	1	0.08 %
Professional/Technical	200	15.08 %
Real Estate	54	4.07 %
Retail Sales	2	0.15 %
Retired	221	16.67 %
Sales/Marketing	93	7.01 %
Self Employed	39	2.94 %
Skilled Tradesman/Machine Laborer	106	7.99 %
Speech Pathologists/Audiologists	5	0.38 %
Teacher/Educator	61	4.60 %
Upper Management/Executive	142	10.71 %
Work From Home	5	0.38 %
Total Matching Characteristic	1326

Head of Household Age

Age	# of Households	% of Total
19-24 Years	886	8.63 %
25-29 Years	856	8.34 %
30-34 Years	1286	12.53 %
35-39 Years	1444	14.07 %
40-44 Years	1712	16.68 %
45-49 Years	1137	11.08 %
50-54 Years	800	7.79 %
55-59 Years	579	5.64 %
60-64 Years	414	4.03 %
65-69 Years	331	3.22 %
70-74 Years	284	2.77 %
75-79 Years	276	2.69 %
80+ Years	261	2.54 %
Total Matching Characteristic	10266

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	358	3.59 %
Multi-Family	2792	28.02 %
Single Family Household	6813	68.38 %
Total Matching Characteristic	9963

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	1366	13.23 %
02 Years	990	9.59 %
03 Years	903	8.75 %
04 Years	713	6.91 %
05 Years	689	6.67 %
06 Years	587	5.69 %
07 Years	445	4.31 %
08 Years	278	2.69 %
09 Years	272	2.63 %
10 Years	211	2.04 %
11 Years	225	2.18 %
12 Years	407	3.94 %
13 Years	136	1.32 %
14 Years	207	2.01 %
15+ Years	2894	28.03 %
Total Matching Characteristic	10323

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	5857	56.74 %
2	2224	21.54 %
3	1068	10.35 %
4	603	5.84 %
5	309	2.99 %
6	160	1.55 %
7	71	0.69 %
8	31	0.30 %
Total Matching Characteristic	10323