ALMA, WI

Demographic Report

Total Households Analyzed: 607

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	92	15.16 %
$15,000 - $24,999	106	17.46 %
$25,000 - $34,999	67	11.04 %
$35,000 - $49,999	115	18.95 %
$50,000 - $74,999	124	20.43 %
$75,000 - $99,999	54	8.90 %
$100,000 - $124,999	22	3.62 %
$125,000 - $149,999	8	1.32 %
$150,000 - $174,999	9	1.48 %
$175,000 - $199,999	1	0.16 %
$200,000 - $249,999	5	0.82 %
$250,000+	4	0.66 %
Total Matching Characteristic	607

Gender

Gender	# of Households	% of Total
Female	451	77.09 %
Male	134	22.91 %
Total Matching Characteristic	585

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Beauty	1	0.74 %
Computer Professional	1	0.74 %
Doctors/Physicians/Surgeons	2	1.48 %
Farming/Agriculture	1	0.74 %
Middle Management	3	2.22 %
Military	2	1.48 %
Nurses	6	4.44 %
Occupation Therapist/Physical	1	0.74 %
Office Clerical	14	10.37 %
Professional/Technical	14	10.37 %
Retired	37	27.41 %
Sales/Marketing	7	5.19 %
Self Employed	13	9.63 %
Skilled Tradesman/Machine Laborer	17	12.59 %
Social Workers	2	1.48 %
Teacher/Educator	1	0.74 %
Upper Management/Executive	11	8.15 %
Work From Home	2	1.48 %
Total Matching Characteristic	135

Head of Household Age

Age	# of Households	% of Total
19-24 Years	45	7.43 %
25-29 Years	36	5.94 %
30-34 Years	43	7.10 %
35-39 Years	56	9.24 %
40-44 Years	68	11.22 %
45-49 Years	66	10.89 %
50-54 Years	74	12.21 %
55-59 Years	41	6.77 %
60-64 Years	53	8.75 %
65-69 Years	29	4.79 %
70-74 Years	27	4.46 %
75-79 Years	30	4.95 %
80+ Years	38	6.27 %
Total Matching Characteristic	606

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	22	3.94 %
Multi-Family	81	14.52 %
Single Family Household	455	81.54 %
Total Matching Characteristic	558

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	30	4.94 %
02 Years	25	4.12 %
03 Years	26	4.28 %
04 Years	31	5.11 %
05 Years	39	6.43 %
06 Years	14	2.31 %
07 Years	21	3.46 %
08 Years	25	4.12 %
09 Years	28	4.61 %
10 Years	31	5.11 %
11 Years	9	1.48 %
12 Years	37	6.10 %
13 Years	8	1.32 %
14 Years	24	3.95 %
15+ Years	259	42.67 %
Total Matching Characteristic	607

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	203	33.44 %
2	223	36.74 %
3	88	14.50 %
4	46	7.58 %
5	25	4.12 %
6	10	1.65 %
7	6	0.99 %
8	6	0.99 %
Total Matching Characteristic	607