Oconto County, WI

Demographic Report

Total Households Analyzed: 12,991

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	1692	13.03 %
$15,000 - $24,999	1595	12.29 %
$25,000 - $34,999	1537	11.84 %
$35,000 - $49,999	2250	17.33 %
$50,000 - $74,999	3244	24.99 %
$75,000 - $99,999	1466	11.29 %
$100,000 - $124,999	677	5.22 %
$125,000 - $149,999	217	1.67 %
$150,000 - $174,999	126	0.97 %
$175,000 - $199,999	39	0.30 %
$200,000 - $249,999	82	0.63 %
$250,000+	56	0.43 %
Total Matching Characteristic	12981

Gender

Gender	# of Households	% of Total
Female	9829	78.43 %
Male	2703	21.57 %
Total Matching Characteristic	12532

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Accountants	4	0.13 %
Attorneys	2	0.06 %
Beauty	107	3.42 %
Civil Servant	3	0.10 %
Clergy	8	0.26 %
Computer Professional	5	0.16 %
Counselors	1	0.03 %
Dentists/Dental Hygienists	10	0.32 %
Doctors/Physicians/Surgeons	67	2.14 %
Engineers	4	0.13 %
Executive/Administrator	1	0.03 %
Farming/Agriculture	21	0.67 %
Financial Services	10	0.32 %
Health Services	13	0.42 %
Middle Management	87	2.78 %
Military	13	0.42 %
Nurses	197	6.29 %
Occupation Therapist/Physical	54	1.73 %
Office Clerical	285	9.11 %
Pharmacist	2	0.06 %
Professional Driver	6	0.19 %
Professional/Technical	381	12.17 %
Psychologists	1	0.03 %
Real Estate	31	0.99 %
Retail Sales	11	0.35 %
Retired	644	20.58 %
Sales/Marketing	204	6.52 %
Self Employed	102	3.26 %
Skilled Tradesman/Machine Laborer	506	16.17 %
Social Workers	21	0.67 %
Teacher/Educator	75	2.40 %
Upper Management/Executive	241	7.70 %
Veterinarians,	1	0.03 %
Work From Home	12	0.38 %
Total Matching Characteristic	3130

Head of Household Age

Age	# of Households	% of Total
19-24 Years	885	6.85 %
25-29 Years	853	6.60 %
30-34 Years	1269	9.82 %
35-39 Years	1412	10.92 %
40-44 Years	1820	14.08 %
45-49 Years	1686	13.04 %
50-54 Years	1223	9.46 %
55-59 Years	930	7.19 %
60-64 Years	787	6.09 %
65-69 Years	707	5.47 %
70-74 Years	527	4.08 %
75-79 Years	448	3.47 %
80+ Years	380	2.94 %
Total Matching Characteristic	12927

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	242	1.92 %
Multi-Family	934	7.42 %
Single Family Household	11411	90.66 %
Total Matching Characteristic	12587

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	729	5.61 %
02 Years	467	3.59 %
03 Years	1143	8.80 %
04 Years	694	5.34 %
05 Years	577	4.44 %
06 Years	540	4.16 %
07 Years	465	3.58 %
08 Years	414	3.19 %
09 Years	430	3.31 %
10 Years	717	5.52 %
11 Years	593	4.56 %
12 Years	939	7.23 %
13 Years	248	1.91 %
14 Years	586	4.51 %
15+ Years	4449	34.25 %
Total Matching Characteristic	12991

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	3930	30.25 %
2	3919	30.17 %
3	2211	17.02 %
4	1394	10.73 %
5	837	6.44 %
6	405	3.12 %
7	183	1.41 %
8	112	0.86 %
Total Matching Characteristic	12991