Wood County, WI

Demographic Report

Total Households Analyzed: 25,485

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	3061	12.02 %
$15,000 - $24,999	3132	12.29 %
$25,000 - $34,999	3024	11.87 %
$35,000 - $49,999	4410	17.31 %
$50,000 - $74,999	6142	24.11 %
$75,000 - $99,999	2995	11.76 %
$100,000 - $124,999	1294	5.08 %
$125,000 - $149,999	543	2.13 %
$150,000 - $174,999	391	1.53 %
$175,000 - $199,999	133	0.52 %
$200,000 - $249,999	98	0.38 %
$250,000+	252	0.99 %
Total Matching Characteristic	25475

Gender

Gender	# of Households	% of Total
Female	19596	79.35 %
Male	5101	20.65 %
Total Matching Characteristic	24697

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Accountants	13	0.21 %
Attorneys	5	0.08 %
Beauty	168	2.67 %
Chiropractors	6	0.10 %
Civil Servant	5	0.08 %
Clergy	8	0.13 %
Computer Professional	19	0.30 %
Counselors	12	0.19 %
Dentists/Dental Hygienists	25	0.40 %
Doctors/Physicians/Surgeons	128	2.03 %
Electricians	1	0.02 %
Engineers	6	0.10 %
Executive/Administrator	2	0.03 %
Farming/Agriculture	22	0.35 %
Financial Services	10	0.16 %
Health Services	35	0.56 %
Insurance/Underwriters	1	0.02 %
Interior Designers	1	0.02 %
Middle Management	148	2.35 %
Military	20	0.32 %
Nurses	499	7.93 %
Occupation Therapist/Physical	109	1.73 %
Office Clerical	562	8.93 %
Opticians/Optometrists	2	0.03 %
Pharmacist	8	0.13 %
Professional Driver	5	0.08 %
Professional/Technical	904	14.36 %
Psychologists	10	0.16 %
Real Estate	50	0.79 %
Retail Sales	38	0.60 %
Retired	1199	19.05 %
Sales/Marketing	475	7.55 %
Self Employed	193	3.07 %
Services/Creative	1	0.02 %
Skilled Tradesman/Machine Laborer	953	15.14 %
Social Workers	31	0.49 %
Speech Pathologists/Audiologists	5	0.08 %
Teacher/Educator	134	2.13 %
Upper Management/Executive	453	7.20 %
Veterinarians,	8	0.13 %
Work From Home	21	0.33 %
Total Matching Characteristic	6295

Head of Household Age

Age	# of Households	% of Total
19-24 Years	2440	9.63 %
25-29 Years	1971	7.78 %
30-34 Years	2631	10.39 %
35-39 Years	2759	10.89 %
40-44 Years	3212	12.68 %
45-49 Years	2959	11.68 %
50-54 Years	2184	8.62 %
55-59 Years	1748	6.90 %
60-64 Years	1364	5.38 %
65-69 Years	1164	4.59 %
70-74 Years	1006	3.97 %
75-79 Years	926	3.66 %
80+ Years	968	3.82 %
Total Matching Characteristic	25332

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	636	2.52 %
Multi-Family	3078	12.21 %
Single Family Household	21491	85.26 %
Total Matching Characteristic	25205

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	1891	7.42 %
02 Years	1231	4.83 %
03 Years	866	3.40 %
04 Years	2213	8.68 %
05 Years	1092	4.28 %
06 Years	965	3.79 %
07 Years	674	2.64 %
08 Years	594	2.33 %
09 Years	680	2.67 %
10 Years	928	3.64 %
11 Years	638	2.50 %
12 Years	1554	6.10 %
13 Years	422	1.66 %
14 Years	965	3.79 %
15+ Years	10772	42.27 %
Total Matching Characteristic	25485

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	8345	32.74 %
2	7291	28.61 %
3	4200	16.48 %
4	2774	10.88 %
5	1571	6.16 %
6	766	3.01 %
7	381	1.49 %
8	157	0.62 %
Total Matching Characteristic	25485