Press Release Showcases Latest Visual Analytics and Data Solutions at DMA Annual Conference in San Diego

Stop by Booth 1417 to register for a complimentary Marketing Intelligence Report and Executive Briefing

From October 26-30, 2014, experts from will be participating in the DMA Annual Conference in San Diego, California. They will be joining the conversation about the challenges faced by direct and interactive marketers today and present "Marketing Solutions that Hit Home." These solutions are designed to help marketers better allocate marketing dollars to the right audiences. Their portfolio of marketing solutions include:

  • Creative and Agency Services - To define a unique communications approach
  • Insight and Analytics - To turn raw numbers into useful marketing information
  • Data Product and Technology - To target the right audiences and segments with the latest technology
  • Digital Marketing - To enhance online engagements
  • Production and Distribution - To improve efficiencies and provide flawless campaign execution.

With this suite of solutions, aims to help marketers better connect with their customer base, resulting in bottom-line growth.

"We are excited to be a part of the DMA Annual yet again this year," says Mike Savage, Vice President of Marketing Solutions. "We look forward to spending time with our customers and data partners in order to help advance the industry forward. The DMA is a great venue to showcase our new data solutions and technologies, and the experts at our booth look forward to engaging attendees and understanding their marketing challenges."

40 Years of Insights

For more than 40 years, has helped the nation's leading brands, fundraisers, and midmarket enterprises develop impactful and results-oriented direct marketing campaigns.

One key to success has been a patented data visualization tool called GeoInsight. Most direct marketers have heard about "big data" but few know how to manage it. Countless success stories prove that understanding the numbers can help with everything from strategic decision-making to messaging approaches.

In this era of omnichannel communication, marketers must present integrated messages across various platforms: print, web, social media, phone, and in-person sales. has the tools and expert knowledge to help clients drive improved growth and market share.

Free Offer at Booth 1417

DMA attendees who stop by Booth 1417 will be able to engage the team and register for a complimentary Marketing Intelligence Report and Executive Briefing. This unique tool provides companyspecific information such as:

  • Customer Profiles
  • Geo Profiles
  • Wealth Index
  • Location Intelligence
  • Actionable Marketing Tactics/Recommendations.

There is no fee associated with this service. experts will craft a customized overview of how, when, and why customers make decisions. In the "Recommendations" section, explains how to segment a customer base and test new marketing approaches.

About, headquartered in metropolitan Washington, D.C., is an industry leader offering Agency, Data Products, Business Intelligence Insight, Email Marketing and Production services. For over 40 years,'s unique Insight Engine and Intelligent Marketing Process (Identify > Target > Contact > Acquire > Engage and Retain) have grown clients' market share by applying strategies proven to increase customer and donor acquisition and retention. Staffed by over 250 direct marketing professionals,'s proprietary data, business intelligence technology and segmentation products fuel the marketing and CRM efforts of the nation's leading brands and fundraisers, consistently improving results and achieving a positive ROI. For more information about, please visit us at, call 1-888-690-2252, or join the conversation on Facebook, LinkedIn, or Twitter

Mike Savage
1-888-690-2252 ext. 399