Data Products & Tech's Intelligent Marketing Process (IMP) enhances your creative, targets your messaging, leverages your data, and ultimately grows your bottom line. Only offers you a potent combination of Web-based data analytics and easy-to-use, satellite mapping technology to fuel customer acquisition, retention and loyalty.


Our Data Insight & Solutions Center team turns your numbers into useful information, information into decision-making intelligence, and decision-making intelligence into bottom-line growth.'s data experts help you:

  • Tap the power of our proprietary GeoInsightTM tool to conduct pinpoint-accurate geographic and demographic segmentation of up to 400 characteristics
  • Develop direct mail and email models and offers using our DirectChoice™ national consumer database
  • Design and build database solutions to support even the most complex national Customer Resource Management program
  • Develop direct response segmentation and testing strategies
  • Provide insightful program or campaign data file audits and results reports.

List Brokerage and Management
No one else can offer you more mailing list management and brokerage options and solutions than’s List Division.

Data and Media Services
Our Data and Media Services team supports the strategic objectives by researching, identifying and recommending new audience opportunities.

Drill Deeper with’s Data Append Technology not only helps you locate and target your ideal customers, but it also lets you learn even more about them.

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