Consumers Digest & Your Money Magazine Former Subscribers
Mailing List Information:
Former subscribers to Consumers Digest and Your Money magazines.
53% male, 34% female; average age 45.
Average unit of sale 14.97.
Direct mail DTP/agent.
SELECTIONS WITH COUNTS:
|Segment:||Total Number:||Price per/M:|
|Former subscribers||800,000||Please Inquire|
State, SCF, Zip, gender, 6.00/M extra; age, income, telephone.
COMMISSION, CREDIT POLICY:
20% to all brokers
METHOD OF ADDRESSING:
Cheshire labels, 4-up; mag tape, set up charge, 25.00 fee; pressure sensitive labels, 10.00/M extra; key coding, 2.50/M extra.
Sample mail piece required.