Mailing List Information:

PERSONNEL:

Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918

SUMMARY DESCRIPTION:

Buyers of education software for grades K-12 and college teachers.
25% male, 75% female.
Average unit of sale 308.00.

LIST SOURCE:

Direct mail.

SELECTIONS WITH COUNTS:

Segment:	Total Number:	Price per/M:
Software buyers Individual buyers: Science, 7-college (preview) Science, k-8 (science shop) Special ed. k-12 (special times) Language arts, k-8 (write away) Math, k-12 (1st addition) All subjects k-8 (software shop) Special education 8-adult (special choices) Social studies (panorama) Pre-K Thru 2nd Grade (Start Up) Minimum order 5,000.	98,236 18,726 4,650 43,775 5,885 5,797 15,036 3,415 2,979 2,644	Please Inquire

OTHER SELECTIONS:

State, SCF, Zip, gender, split, key coding, school, 5.00/M extra; grade level, subject, 10.00/M extra.

METHOD OF ADDRESSING:

Cheshire labels, 4-up; pressure sensitive labels, 7.50/M extra; mag tape, nonrefundable, 25.00 fee; cartridge, 25.00 fee; 3.5 disk, 60.00 fee; e-mail, 75.00 fee.

RESTRICTIONS:

Sample mail piece required.

MAINTENANCE:

Updated semi-annually.

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