Gourmet (Conde Nast)
Mailing List Information:


PERSONNEL:
Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone:888.690.2252
Fax:301.855.1257

SUMMARY DESCRIPTION:
Subscribers to a magazine of recipes, articles on food preparation, formal dining, domestic and international travel, cultural activities, etc.
24% male, 76% female; average age 47.
Average unit of sale 20.00.

LIST SOURCE:
Direct response. 74% direct-to-publisher.

SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Base rate
Active subscribers
1 month hotline subscribers
3 month hotline subscribers
6 month hotline subscribers
Active direct to publisher subscribers
6 month expires
12 month hotline subscribers
Active Canadian subscribers
631,353
32,115
111,508
249,942
426,802
169,443
427,403
7,632
Please Inquire


OTHER SELECTIONS:
3 month, 12.00/M extra; 6 month, gender, 7.00/M extra; key coding, 2.00/M extra; source, business - individual name, direct to publisher, gift givers, 12.00/M extra; Neilson County, new to file, paid, province, 7.00/M extra; renewals, 12.00/M extra; running charge, 8.00/M extra; new movers, 12.00/M extra; 1 month, 17.00/M extra; state, SCF, Zip, 7.00/M extra.

METHOD OF ADDRESSING:
Cheshire labels, 4-up, 25.00 fee; pressure sensitive labels, 4-up, 10.00/M extra; diskette, 75.00 fee; CD-ROM, 75.00 fee; e-mail, 34.00 fee; FTP, 34.00 fee; 3480 IBM cartridge, 25.00 fee.

RESTRICTIONS:
Sample mail piece required.

MAINTENANCE:
Updated monthly.
Gourmet (Conde Nast) Mailing List Data Cards