DirectMail.com
5540 Ketch Rd.
Prince Frederick, MD 20678
888-690-2252
Coastal Living
PERSONNEL:
Lori Kelly
DirectMail.com
        Email: lkelly@directmail.com
        Phone:  888.690.2252
        Fax:  301.855.1257
SUMMARY DESCRIPTION:
Subscribers to a magazine that explores all aspects of life along the seashore, with practical and informative articles that feature towns and communities.
Ages 35-65.
Average unit of sale 18.00.
LIST SOURCE:
76% direct response direct to publisher.
SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Active subscribers
Hotline (3 month)
Active female subscribers
Active male subscribers
(*) Fundraising/non-profit rate, 70.00/M; catalog rate, 75.00/M.
Minimum order 8,000.
517,495
89,752

347,202

106,652
Please Inquire
OTHER SELECTIONS:
Tiered pricing, age, lifestyle; county, gender, 8.00/M extra; 6 month hotline, 6.00/M extra; 3 month hotline, 11.00/M extra; run charges, state, SCF, Zip, source, 8.00/M extra; change of address, 10.00/M extra; monthly hotline, 16.00/M extra; key coding, 3.00/M extra.
COMMISSION, CREDIT POLICY:
20% to all brokers
METHOD OF ADDRESSING:
Cheshire labels, 4-up; pressure sensitive labels, 7.50/M extra; mag tape, 9T 1600/6250 BPI, 70.00 fee; diskette, 30.00 fee; e-mail, 35.00 fee; cartridge, 25.00 fee; Zip tape, 10.00/M extra.
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Updated monthly. NCOA.
Visit us at www.DirectMail.com