DirectMail.com
5540 Ketch Rd.
Prince Frederick, MD 20678
888-690-2252
The Advocate
PERSONNEL:
Lori Kelly
DirectMail.com
        Email:  lkelly@directmail.com
        Phone:  888.690.2252
SUMMARY DESCRIPTION:
Subscribers to The Advocate- The National Gay and Lesbian Newsmagazine covering news, current affairs and arts and entertainment from a gay perspective.
78% male; average age 42.
Average unit of sale 40.00.
LIST SOURCE:
Direct mail.
SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Active subscribers
6 month hotline subscribers
0-12 month expires
3 month hotline subscribers
(*) Fundraisers rate, less 20.00/M.
Minimum order 5,000.
Please InquirePlease Inquire
OTHER SELECTIONS:
State, SCF, Zip, gender, 7.00/M extra; key coding, 2.50/M extra.
COMMISSION, CREDIT POLICY:
20% to all brokers
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
2 times a year.
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