DirectMail.com
5540 Ketch Rd.
Prince Frederick, MD 20678
888-690-2252
Civil War Times Illustrated (Primedia)
PERSONNEL:
Lori Kelly
DirectMail.com
        Email: lkelly@directmail.com
        Phone:  888.690.2252
        Fax:  301.855.1257
SUMMARY DESCRIPTION:
Subscribers to Civil War Times, a magazine about the personalities, battles, travel, art and politics of the era.
84% male; average age 53.
Average unit of sale 19.95.
LIST SOURCE:
99% direct mail, agent sold, direct response DTP, paid.
SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Base rate
Active subscribers
3 months subscribers
6 months subscribers
12 month subscribers
Active female subscribers
Active male subscribers
Active paid subscribers
Active direct to publisher subscriber
58,169
11,781
19,783
36,896
10,548
43,698
58,062
42,479
23,149
Please Inquire
OTHER SELECTIONS:
Gender, state, SCF, Zip, 11.00/M extra; run charge, 8.00/M extra; paid, source, renewals, hotline (6 month), 11.00/M extra; monthly hotline, 21.00/M extra; processing fee, 50.00 fee; key coding, 2.00/M extra.
COMMISSION, CREDIT POLICY:
20% to all brokers
METHOD OF ADDRESSING:
E-mail, 59.00 fee; FTP, 59.00 fee.
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Updated monthly.
Visit us at www.DirectMail.com