DirectMail.com
5540 Ketch Rd.
Prince Frederick, MD 20678
888-690-2252
Custom Classic Trucks (Primedia)
PERSONNEL:
Lori Kelly
DirectMail.com
        Email: lkelly@directmail.com
        Phone:  888.690.2252
        Fax:  301.855.1257
SUMMARY DESCRIPTION:
Subscribers and expires to a magazine of information on the newest product, detailing restoration and the most popular truck makes and models.
81% male, 5% female; average age 48.
Average unit of sale 18.00.
LIST SOURCE:
71% DTP.
SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Active subscribers
1 month hotline subscribers
3 month hotline subscribers
6 month hotline subscribers
12 month expires
41,407
2,999
7,935
13,134
11,103
Please Inquire
OTHER SELECTIONS:
Gender, 11.00/M extra; change of address, 16.00/M extra; last 1 month hotline subs, 21.00/M extra; last 3 month hotline subs, 16.00/M extra; last 6 month hotline subs, paid, source, state, SCF, Zip, 11.00/M extra; key coding, 2.00/M extra; cancellation fee, 50.00 fee.
COMMISSION, CREDIT POLICY:
20% to all brokers
METHOD OF ADDRESSING:
Pressure sensitive labels, 10.00/M extra; e-mail, 50.00 fee; FTP, 50.00 fee; cartridge, 75.00 fee; diskette, 75.00 fee; mag tape, 75.00 fee.
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Updated weekly.
Visit us at www.DirectMail.com