|Decision-makers in training, personnel/human resources, sales/marketing, presentation management and purchasing/procurement in large and medium-sized organizations.|
36% male, 24% female.
Average unit of sale 700.00.
|Direct mail (catalog).|
|SELECTIONS WITH COUNTS:|
|Segment:||Total Number:||Price per/M:|
|Total educational mail order buyers|
Minimum order 5,000.
|Geo, one name per site, inquirer, 5.00/M extra; cass cer/bar, 6.00/M extra; job function, recency, federal agency, 10.00/M extra; key coding, 2.00/M extra.|
|METHOD OF ADDRESSING:|
|Cheshire labels, 4-up; pressure sensitive labels, 10.00/M extra; mag tape, 30.00 fee.|
|Sample mail piece required.|