DirectMail.com
5540 Ketch Rd.
Prince Frederick, MD 20678
888-690-2252
Broderbund Direct Teachers & Schools
PERSONNEL:
Lori Kelly
DirectMail.com
        Email: lkelly@directmail.com
        Phone:  888.690.2252
        Fax:  301.855.1257
SUMMARY DESCRIPTION:
Teachers and schools.
40% male, 45% female.
Average unit of sale 39.95.
LIST SOURCE:
Direct mail, direct response.
SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Universe
Recency (3 month)
6 month
12 month
1,146,193
52,150
109,210
214,960
Please Inquire
OTHER SELECTIONS:
State, SCF, Zip, gender, 6.00/M extra; business address, home address, 10.00/M extra; product select, 11.00/M extra; platform, 20.00/M extra; 12 month hotline, 5.00/M extra; 6 month hotline, 10.00/M extra; 3 month hotline, 15.00/M extra; key coding, 3.00/M extra; Zip tape set up fee, 50.00 fee.
METHOD OF ADDRESSING:
Cartridge, 30.00 fee; e-mail, 56.00 fee.
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Updated monthly.
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