PERSONNEL: | Lori Kelly DirectMail.com Email: lkelly@directmail.com Phone: 866-477-1918 | | SUMMARY DESCRIPTION: | Administrators, staff developers, curriculum coordinators and teachers in kindergarten through college who purchase books and journals on literacy, educational administration, mathematics, science, classroom management and professional development. 17% male, 66% female. | | LIST SOURCE: | Direct mail. | | SELECTIONS WITH COUNTS: | Segment: | Total Number: | Price per/M: | Book buyers Last 36 month buyers Last 24 month buyers Last 12 month buyers Subject: Assessment Children's literature General education Mathematics/technology Middle school Professional development Reading/writing Supervision Minimum order 5,000. | 71,951 16,638 11,494 5,592
19,842 29,049 14,583 6,569 15,801 3,331 15,113 10,164 | Please Inquire |
| | | | OTHER SELECTIONS: | Subject category, 11.00/M extra; gender, 6.00/M extra; state, SCF, Zip, 11.00/M extra; key coding, 6.00/M extra. | | METHOD OF ADDRESSING: | Cheshire labels, 4-up; pressure sensitive labels, 8.00/M extra; mag tape, 30.00 fee; diskette, 30.00 fee; cartridge, 30.00 fee; e-mail, 50.00 fee. | | RESTRICTIONS: | Sample mail piece required. | | MAINTENANCE: | Updated quarterly. | |
|