DirectMail.com
5540 Ketch Rd.
Prince Frederick, MD 20678
888-690-2252
Prentice Hall Direct - Special Education Book Buyers
PERSONNEL:
Lori Kelly
DirectMail.com
        Email: lkelly@directmail.com
        Phone:  888.690.2252
        Fax:  301.855.1257
SUMMARY DESCRIPTION:
Special education teachers who buy educational products for learning-disabled students.
15% male, 65% female.
Average unit of sale 30.00.
LIST SOURCE:
Direct response.
SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Please inquire.Please inquire.Please inquire.
OTHER SELECTIONS:
State, SCF, Zip, gender, 24 month hotline, 1 per company, 6.00/M extra; 12 month hotline, 6 month hotline, multi-buyers, business/home address, 11.00/M extra; 3 month hotline, 16.00/M extra; monthly hotline, specific book title, 21.00/M extra; Zip set up fee, 35.00 fee; key coding, 2.00/M extra.
METHOD OF ADDRESSING:
Cheshire labels, 4-up; pressure sensitive labels, 8.00/M extra; mag tape, 20.00 fee; diskette, 35.00 fee; e-mail, 55.00 fee; FTP, 55.00 fee.
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Updated monthly. NCOA.
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