DirectMail.com
5540 Ketch Rd.
Prince Frederick, MD 20678
888-690-2252
Martha Stewart Living Cooking Enhanced
PERSONNEL:
Lori Kelly
DirectMail.com
        Email: lkelly@directmail.com
        Phone:  888.690.2252
        Fax:  301.855.1257
SUMMARY DESCRIPTION:
Subscribers who are gourmet enthusists.
79% female; average age 46.
Average unit of sale 28.00.
LIST SOURCE:
4% agent sold, 20% other, 76% DTP.
SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Base rate
Active paid subscribers
3 month paid subscribers
6 month paid subscribers
12 month paid subscribers
Gourmet
Kitchen aids
400,536
90,889
132,502
310,867
275,259
173,026
Please Inquire
OTHER SELECTIONS:
3 month, 12.00/M extra; 6 month, state, Zip, 7.00/M extra; lifestyle, 17.00/M extra; key coding, 2.00/M extra; demographics, 12.00/M extra; running charges, 8.00/M extra; SCF, 7.00/M extra.
METHOD OF ADDRESSING:
Cheshire labels, 4-up, 1.00/M extra; pressure sensitive labels, 4-up, 8.00/M extra; 3480 IBM cartridge, 25.00 fee.
RESTRICTIONS:
Sample mail piece required.
Visit us at www.DirectMail.com