Press Release Launches Data-Driven Student Recruitment Solution to Education Industry

New Solution and Marketing Intelligence Platform Offered to 2015 APSCU Annual Convention Attendees.

May 20, 2015
Prince Frederick, MD is pleased to participate in the 2015 APSCU Annual Conference and we look forward to seeing visitors at Booth 325 to showcase our student recruitment solutions and our complimentary Marketing Intelligence Report for Higher Education for attendees. Meet the experts at the show, Price Anderson and Mike Savage from the DMC team will be demonstrating how the is helping clients improve targeting and response in the student recruitment industry.

DMC has a proprietary approach to helping traditional and career colleges and universities improve targeting and overall marketing ROI. Our experts will demonstrate how to leverage best-in-industry data, understand demographic and predictive data, and tap into new audiences. The results include behavior-based models, lifestyle data, and growth strategies and tactics, to name a few.

Mike Savage, VP of Marketing Solutions explains, "We are excited about APSCU and being able to talk with attendees about our combination of creative, data and campaign execution to a growing list of education clients. We are here to help educate the marketplace about our proprietary GeoInsight solutions, unique data-driven approach and build future client relationships. APSCU provides us with a great opportunity to network and be a part of a very exciting and growing industry."


The APSCU Annual Convention & Exposition takes place in Denver, Colorado June 2-4, 2015. With more than 50 education sessions offered, an exhibit hall known as the APSCU Campus featuring hundreds of exhibitors with the latest in higher education products and services, and more than 1,000 peers to engage, expect to leave with a new perspective on postsecondary education and the resources you need to advance your organization. The APSCU Convention is the premier event for professionals in postsecondary education, politics, business, and economics - gathered in one place for three days

About, headquartered in metropolitan Washington, D.C., is an industry leader offering Agency and Creative Services, Analytics, Data Products and Technology, Digital Marketing, and Production services. For over 40 years,'s unique GeoInsight Engine and Intelligent Marketing Process have grown clients' market share by applying strategies proven to increase customer and donor acquisition and retention. Staffed by over 250 marketing and digital professionals,'s proprietary data, business intelligence technology and segmentation products fuel the marketing and CRM efforts of the nation's leading brands and fundraisers, consistently improving results and achieving a positive ROI. For more information about, please visit us at, call 1-888-690-2252, or join the conversation on Facebook, LinkedIn, or Twitter

Mike Savage
1-888-690-2252 ext. 399