Bookspan Professional (formerly DoubleDay Select) - Intermediate & Middle School Book Club
Mailing List Information:
Members of a Book Club featuring books, games and teaching aids for Elementary School teachers, grades 3-6.
16% male, 84% female; average age 38.
60% direct mail sold, 40% internet/online/website registration, 3rd party.
SELECTIONS WITH COUNTS:
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Hotline (3 month)
Key coding, 1.00/M extra; state, SCF, Zip, home/business address, 11.00/M extra; 3 month hotline, 16.00/M extra; 6 month hotline, 11.00/M extra; hotline, 21.00/M extra.
METHOD OF ADDRESSING:
Cheshire labels, 4-up; pressure sensitive labels, 7.50/M extra; mag tape, 60.00 fee; electronic transfer, 55.00 fee; cartridge, 30.00 fee; tape conversion fee, 25.00 fee.
Sample mail piece required.